It’s not every day that something this special comes together naturally. For the all-new Groove Gravel team, it’s driven by instinct. Passion and energy seamlessly join forces in this ambitious pursuit on the trails.

Racing gravel at the highest level relies on harmony. Riders must be in tune with their body, the bikes must be mechanically perfect, and their kit should enhance performance. Getting these details right relies on something that can’t be forced: an honest, organic collaboration.

We’re stoked to be working with Groove. This european-based team will take Tactic across the globe, pushing the pace at the most prestigious races on the calendar. 

Developing products for this pioneering team starts with knowing the riders. Their preferences, bike positions, and pain points serve as our guidebook for our authentic production techniques. Underpinned by bespoke fits and personalised patterns, our products help each Groove rider to beat the odds.

From star-studded fixtures like Unbound Gravel to those on our local trails, including The Traka, the stakes are high. Getting close to the pointy end of these races relies on technicalities that you might never think about for training rides. We know that this is a serious game, so we’re taking development to the next level.

With our factory as a base, we start every important conversation here in Girona. Our real connection with the team is the catalyst for progress.